Colors and badge

Milan's third kit during the 2007–08 season

Throughout the entire history of the club, it has been represented by the colors red and black. The colors were chosen to represent the players' fiery ardor (red) and the opponents' fear to challenge the team (black). Due to Milan's striped red and black shirts, the club has gained the nickname rossoneri. White shorts and black socks are worn as part of the home strip.
Milan's away strip has always been completely white. It is considered by both the fans and the club to be a lucky strip in Champions League finals, due to the fact that Milan has won six finals out of eight in an all white strip (losing only to Ajax in 1995 and Liverpool in 2005), while winning only one out of three in the home strip. The third strip changes yearly and is black with red trim for the current season, but it is rarely used.
For many years, Milan's badge was simply the Flag of Milan, which was originally the flag of Saint Ambrose. Another nickname derived from the club's colors is the Devil. An image of a red devil was used as Milan's logo at one point with a Golden Star for Sport Excellence located next to it. The star was awarded to the club when it won 10 league titles. Currently, the badge represents the club colors and the flag of the Comune di Milano, with the acronym ACM at the top and the foundation year (1899) at the bottom.